SHISEIDO ULTIMUNE
‘Freedom from age’ is a powerful call to break free from the constraints of cellular aging and fully embrace the present moment. 
With this thorough 360° campaign, created for all markets worldwide, Shiseido reaffirms their innovative and timeless brand positioning. Echoing the brand’s strategy, which leveraged AI to redesign the serum’s bottle, Mazarine Digital turned to this technology to craft a striking Product Key Visual featuring a camellia, powered by the brand’s scientific breakthroughs.  

direction: Nicolas Kantor
photo: Eva Wang
art: Nicolas Ballu & David Miège